US based ISP Verizon has announced it will roll out its first ultra-high-speed home broadband service, offering speeds of up to 300 Mbps, in a bid to cater for the boom in demand for bandwidth-intensive applications.

 

The company says that the proliferation of the number of internet-connected devices per household is driving the spike in demand for bandwidth.

 

"The ways we used the Internet and watched TV over the past 10 to 15 years have dramatically shifted. With the emergence of smartphones, smart TVs, Blu-ray players, tablets and gaming consoles that also serve as over-the-top devices, consumers need more bandwidth to receive the highest-quality experience,” Bob Mudge, President of Verizon’s consumer and mass market business unit.

 

Verizon will use its fibre to the home technology, similar to that being rolled out by the National Broadband Network, to supply its customers with the unlimited data service.